Become A Retailer

Voluspa values its relationships with retail partners and emphasizes consistent support through clear communication, established policies, and dedicated sales representatives. Current retailers can rely on local representatives for guidance with product selection, order placement, and ongoing questions, ensuring personalized service that meets the unique needs of each business and region. This direct support fosters timely solutions and helps retailers operate with confidence.

For those interested in becoming retail partners, Voluspa provides opportunities to join a curated community centered on craftsmanship, design, and sensory experiences. Approved wholesale accounts are offered to partners whose values align with the brand’s standards, allowing retailers to present products that maintain brand integrity and deliver a consistent customer experience. The partnership is built to be mutually beneficial, supporting both the retailer’s business and the brand’s reputation.

Opening a new retail account is structured to promote alignment and long-term success. Applications are carefully reviewed by a sales representative and the corporate office, considering factors such as territory coverage and potential conflicts with existing partners. Initial orders are subject to minimum purchase requirements, with additional minimums for subsequent reorders. These guidelines help ensure that new accounts start with a meaningful assortment that can effectively serve their customers while supporting brand standards.

Voluspa enforces a Minimum Advertised Pricing (MAP) policy to maintain consistent pricing across approved retail channels. This policy safeguards brand value, promotes fair competition among retailers, and ensures that customers receive a uniform experience. Retailers are provided with the MAP policy upon account approval and must acknowledge and adhere to its guidelines. The brand reserves the right to decline or discontinue orders from partners who do not comply or who sell products through unauthorized platforms.

The brand’s retail strategy prioritizes physical brick-and-mortar locations, promoting in-store discovery and immersive fragrance experiences. Online-only businesses, subscription services, third-party resellers, and similar models are not currently approved. This approach ensures that products are presented in environments that reflect Voluspa’s standards and provide customers with tactile and sensory engagement.

Being a Voluspa retailer involves more than a commercial arrangement; it is an invitation to participate in a story that emphasizes quality, artistry, and thoughtful living. Retail partners contribute to this narrative by presenting products in ways that showcase their craftsmanship, design, and olfactory appeal. The brand seeks partners who share its values and are committed to delivering an elevated, engaging customer experience.

Through structured approval processes, clear guidelines, and ongoing support, Voluspa fosters long-term, successful retail relationships. By working closely with qualified partners and maintaining consistent standards, the brand ensures that its retail network upholds its vision while enabling retailers to thrive. This careful, collaborative approach allows Voluspa to expand its presence without compromising on quality, integrity, or the customer experience.